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    Collections Industry Maximizing Profits With Voice Broadcasting Services


    Due to rising interest rates and ballooning consumer debts, businesses in the collections industry are being forced to look to new technologies to stay ahead of their competition and increase revenue. Voice Broadcasting is one form of technology that is growing in popularity within the collections market.

    Collections companies are now focused on providing debtors options for paying their bills. The hope is that when customers are given options, the result will be larger debt recoveries. This is where voice broadcasting services come in.

    Voice broadcasting is a mass communication technique that broadcasts telephone messages to hundreds or thousands of call recipients at once. Using voice broadcasting services, collection agencies are able to contact debtors using a pre-recorded message. The message can be tailored to fit each individual call. If the debt owed is small, a friendly voice can be used to remind the debtor to pay the amount due. If a larger sum needs to be collected, a more serious voice can request payment immediately.

    Voice broadcasting services can also increase the amount of money recovered by a collections agency by allowing a computerized voice to ask for the payment. Research has shown that live agents are more likely to accept a smaller payment amount from debtors because of the emotional component of dealing with a live person on the other end of the phone. A computer can ask for the full amount of the debt without seeming rude.

    It is clear that the future of the collections industry depends on the development of new and better technology. Collections agencies will be dependent on voice broadcasting services to bring them innovative ways to reach their customers and to make the most of every call. New advances in voice broadcasting will allow them to become industry leaders and therefore maximize their profits.


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    Broadcasting


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    Maximizing Lead Generation (Paperback)


    Maximizing Lead Generation (Paperback)


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    The Hands-On, Up-to-the-Minute Guide to Generating Better-Qualified, Quicker-to-Close B2B Leads!   Lead generation is “Job One”: B2B marketers’ single most important objective. Maximizing Lead Generation brings together everything you need to know to do it right. Fast-paced and 100% practical, it will help you achieve outstanding results in any B2B marketplace—from enterprise technology to industrial equipment to professional services.   World-renowned expert Ruth P. Stevens helps you bring science and systematization to all facets of lead generation, building on process, best practices, continuous testing, and ongoing improvement. You’ll learn how to maximize the value of tried-and-true B2B tools and the newest social, web, and search technologies. Stevens offers indispensable insights for the entire lead lifecycle, including qualification, nurturing, measurement, and tracking.   Organized for clarity, usability, and speed, this book will help you supercharge salesforce productivity—and company profits.   You’ll Learn How To: • Develop and refine rules that consistently lead to higher-quality leads • Gain deeper insights into your customers and their buying processes • Build sophisticated, accurate marketing databases • Identify the media most likely to work for you • Execute highly effective campaigns • Drive huge ROI improvements • Use BANT and other qualification criteria

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